How to Rank Sites #1 on Google to Start Earning Money

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Google ranking are a huge deal for a successful website. While there are certainly other ways to get noticed, a large portion of traffic tends to come from search engines.

The article below talks about how to get your sites to rank highly by showing off a lot of well ranked sites and the techniques used to get them there. The article focuses on sites created to rank high and then rent out links to other websites, which can be a great way to earn some money if you already have the website building skills. But whatever your website, learning to rank high on search engines like Google is a key part of success.

Today I’m going to talk about part of my “empire” and reveal a number of my own websites which I rank in Google and then set-up to loan to other companies.

This tactic of ranking websites in various industries – with the plan to give the traffic you receive to other businesses – is commonly referred to as Rank and Rent.

I’ve been utilising this tactic since 2012 and despite how many people were telling me it was saturated back then (don’t people say that about everything?) it still works very well today in 2017.

Read full article: Ranking 1-Page Websites in Google for Fun & Profit: My Sites Revealed

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How to Pick Your Next Bootstrapped Business Idea

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Starting your own business can be greatly rewarding. Not only in a monetary capacity, but also in freedom and personal accomplishment. But finding the right business can be a tricky task.

The article below will help you find your next self-started business idea by walking you through how to evaluate your goal, find out what you want out of the business, and then narrow down your choices enough to ultimately come to a decision. Starting a business is a large undertaking, so taking the time to ensure it’s the right fit for your goals is a worthy investment.

Most business ideas are neither objectively good nor bad. The quality of an idea for you (as a founder) depends on your goals, your skill set, and your risk tolerance.

Even the quintessential lousy idea of trying to “build the next Facebook” is not necessarily a bad idea. Someone will eventually pull it off – it just comes with an enormous amount of risk and requires one hell of a skill set.

So given a list of potential ideas, how should one go about picking The One?

Read full article: Finding My Next Bootstrapped Business Idea

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How to Go from WordPress Freelancer to WordPress Agency [Interview]

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Growing from the early stages of a WordPress freelance can be difficult. Finding enough jobs to pay the bills isn’t always easy, and it’s often difficult to know which direction to take.

Below is an interview with Alex Price, a successful WordPress development agency owner. He talks about how he grew his freelance business into an agency, talking about the importance of starting slow, how to find the right specialization, finding the right clients, and much more. If you’re looking to grow your own business, be sure to check it out.

How do you go from dropping out of university and paying bills by doing odd freelance jobs to running an award-winning WordPress development agency? 93Digital founder and managing director, Alex Price, is here to tell us how.

Read full article: From Freelancer to Starting Your Own Agency with Alex Price

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Should You Use Support as a Service for Your WordPress Theme or Plugin Business?

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Customer support is a crucial part of keeping a growing user base happy and engaged with your product. But depending on the size of your business or team, it can get rather difficult to manage well on your own.

The article below explores the support as a service model for WordPress plugin or theme businesses, taking you through the reasons you might need to use such a model, and the pros and cons of doing so. It’s got a lot of information to help you make the choice that’s best for your business and keep your customers coming back.

The goal for all WordPress plugin and theme businesses should be to provide 5-star customer support. From a marketing perspective, this is one of the best ways to build long-term customer relationships and loyalty. However, it’s not easy keeping every customer in your support queue perfectly happy – there are inevitably frustrations you can’t always resolve right away.

Read full article: Support as a Service: Is it Right for Your Plugin or Theme Business?

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Plugin Developer Stories: PixelRockstar by Vita Valka

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PixelRockstar is a WordPress plugin designed to provide easy access to quality images for use in your articles and other WordPress content.

Below is an interview with Vita Valka, one of the people behind the plugin. They answer questions about where the idea came from, how they got users, where they get the images their service provides, pricing choices, and more. They close with a quick look into what’s next for the plugin, so be sure to check it out if you’re interested.

PixelRockstar attempts to solve these problems with a unique plugin that gives you access to a stock photography catalog directly inside of WordPress. Photos are purchased with a simple credit system and all have proper licenses to avoid confusion or legal concerns.

Vita Valka, one of the team members behind PixelRockstar, answered my questions about the plugin’s initial creation, challenges the team has run into during development and about the plugin’s unique pricing structure.

Read full article: PixelRockstar by Vita Valka

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How to Build an Empire Out of Your Side Hustle

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It’s a lot of people’s dream to build a successful career out of something they love. But in a lot of cases, you need a day job to pay the bills before you can get there, and this can make working on your dream difficult.

But that doesn’t mean you should give up. The article below offers some great advice on how to build up a business on the side successfully, and how to transition over as it start to grow large enough to replace your old job.

At some point, everyone has been told don’t quit your day job, meaning that they’re never going to earn a living based on something they love or enjoy. Some of you, however, may want to quit your day job to pursue whatever your dream is. So you work on it tirelessly in your free time. You pour blood, sweat, and tears into your side-hustle to create something out of nothing. So, if you’re looking to go from hobby to hustle to how you make your living, we can give you some tried-and-true advice.

Read full article: How to Build an Empire Out of Your Side Hustle

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Don’t Make These 10 Mistakes with Your Membership Business [List]

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Running a membership site provides you with a steady stream of income from the people subscribed to your content. It has a lot of benefits, but the whole thing can go downhill fast if you handle it wrong.

The article below lists ten of the most crucial mistakes to avoid, from under prioritizing long time users, to lack of new content, not listening to your community, and more. There’s plenty of good advice here for ensuring that your membership website runs smoothly and successfully.

Getting your membership site up and running in the first place can be quite a substantial feat – and it can be easy to fall into some common mistakes because there are just so many things to create and manage. So, what are some of the mistakes membership site owners make? Here are 10 of them to think about!

Read full article: 10 mistakes membership site owners make

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How to Turn Your Customers into Affiliates

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Finding good affiliates and getting them onboard can be one of the trickier parts of running a successful affiliate program. A great place to look that’s often missed, is your existing customer base.

The article below will show you how best to turn your existing who already use understand your product into affiliates, from approaching the right customers to making sign ups as easy as possible, and more. A good source of loyal affiliates is key to a successful marketing program, so be sure to check it out.

When looking for the right people for your affiliate program, you may find that they’re right in front of you; in fact, existing customers can make some of the best affiliates!

But, how do you approach the subject and actually get them on board? In this post, we talk about converting customers to affiliates, so you don’t miss out on untapped potential – and they don’t miss out on affiliate opportunities!

Read full article: Converting customers to affiliates

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6 Ways to Reward Affiliates Other Than Money

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Affiliate programs work by people bringing more traffic in for your service or product, and you sharing some of the extra profits with the affiliates who helped you earn them. Having good rates is important, but it isn’t the only way you can reward your affiliates for their success.

The article below will show you some other ways you can reward affiliates and improve your program, without increasing your own costs. From better recognition, to exclusive deals, company swag, and more, it has plenty of great ideas to take your affiliate marketing campaign up to the next level.

Affiliate marketing runs around the central concept of reward – and empowering your affiliates to perform at their best is a must if you want your program to thrive. However, rewards don’t have to be monetary.

Read full article: Rewarding your affiliates in non-monetary ways

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How to Earn Extra Money Building Websites

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Building websites is certainly a big enough business that it’s possible to make it into a full-time living. But it’s also something you can successfully build up on the side.

The article below offers some advice for starting and growing such a business on the side, and talks about some of the benefits it offers compared to other businesses. If you’re looking for a side project to make some extra money, it’s well worth the read.

Being a part-time web pro is a great “side hustle,” which Merriam-Webster defines as “work performed for income supplementary to one’s primary job.” Building websites as a side hustle is one of the most common side hustles nowadays due to the flexibility and sense of control that comes from it. A web pro side hustle allows you start up with very little to no upfront costs, work at your own pace, and gives you the power to make it as large or small as your lifestyle allows. Let’s dig deeper into some of the key benefits of making money building websites as a side hustle.

Read full article: How to make money building websites as a web pro

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How to Manage Client Expectations on WordPress Projects

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If you want to keep your work running smoothly, and both yourself and your clients happy, then it’s important to make sure you’re both on the same page.

Managing client expectations isn’t always easy, but the article below is here to help. It goes through several important points to make sure your clients understand and how to communicate these expectations to them in a clear and friendly manner.

You want your clients to love you, you want to make them happy, and you want them to tell all their friends about you when the project is done. Communicating exactly what you expect of the client and how specific situations will be addressed can sometimes feel like we’re putting that at risk. But in reality, that couldn’t be farther from the truth. Setting clear expectations and being upfront about what your client will need to do will make them feel more comfortable. Taking the time to set expectations also reinforces the fact that they are working with a professional, not their buddy, and shows them that you take their project and the relationship seriously.

Read full article: How to manage client expectations and set clear boundaries

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The Ultimate Checklist for Starting a Content Marketing Agency [Guide]

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Are you considering creating a business based around content marketing? There’s a lot to it, and it isn’t a job for everyone, but it can be rewarding work.

The article below provides advice to help you determine if it might be right for you. Then, it runs through a detailed checklist of things you need to do and consider as you start your agency to ensure everything runs smoothly from the beginning.

WordPress consultants come in a bunch of varieties: developers, designers, writers, strategists, marketers, support personnel, and so on. For some WordPress experts, though, the day-to-day focus on these specialised tasks isn’t enough – they want to take on a role more closely resembling that of a CEO. In that case, it’s time to consider starting a content marketing agency using this checklist to guide you through the steps, from initial planning all the way through marketing your business.

Read full article: How to Start a Content Marketing Agency Checklist

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Should You or Your Client Maintain the Hosting Billing?

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After creating a website for a client, making any modifications they require, and ensuring everything is running correctly, you still have one thing left to figure out. Hosting costs.

There are three main ways to handle paying for the website’s hosting, and the article below will take you through all three, offering advice to help you determine which is right for you and your business.

So you landed the client, built out the site, did all the testing, and it’s time to wrap up this project. But first, someone’s gotta pay the bill. While there are many different ways you can take care of hosting, the best option for you and your business is dependent upon how you run the show. Let’s dive into the details and find the clearest solution for you!

Read full article: Who should handle the hosting bill

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How to Launch an Affiliate Program [Guide]

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Affiliate marketing is widely considered one of the most effective means of online monetization. It can be greatly beneficial for all parties involved, and as such, setting up an affiliate program is often a good idea for a product-based business.

There’s a lot to consider to ensure that you get the most out of your affiliate program, while ensuring your affiliates are properly rewarded for their efforts as well. The article below will take you through everything you need to consider to have a successful launch for your affiliate program.

Think you’re ready to enter the affiliate marketing game? The most important thing is to plan ahead and be prepared, so let’s take a look at some tips to keep in mind as you gear up your program for launch.

Read full article: Top tips for launching your new affiliate program

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How to Create Successful Membership Sites with WordPress [Guide]

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The membership model of website monetization provides more stable, recurring income than some of the alternatives, but this relies on getting customers on board and keeping them around.

The article below goes through several key points for putting together a successful membership website, from a solid onboarding process to quality features and more. The better your membership system, the more people you’ll attract, so it’s well worth the read and the effort to make it the best it can be.

Membership sites are different from standard digital product stores in that they depend on recurring income to be successful.

When it comes to the subscription model, this recurring income is contingent on customer retention. So how do you keep your members happy?

From onboarding and engagement to support and recognition, let’s discuss some tips for creating meaningful memberships, keeping your members fulfilled, and ensuring the long-term success of your membership site.

Subscriptions and memberships rely on customer retention. Check out our top tips for creating meaningful memberships for long-term success.

Read full article: How to create meaningful memberships

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4 Ways to Make Living with WordPress [List]

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WordPress is an ever-growing space. With and more people building websites to promote their businesses and ideas, the demand for pre-made themes and tools to aid them with websites is also growing rapidly.

The article below will show you four ways that you can turn this demand into a living. With four different WordPress based products and services you can provide, and examples and advice for each, it provides a solid set of ideas for getting a new business up and running.

With WordPress powering 8% of the websites in the world, the demand for WordPress related services is increasing exponentially. Not every WordPress website is owned by a developer. After the users get familiar with basic WordPress usage, they would need more specialized services to enhance the way their website looks or to add new features. If you offer your clients WordPress based websites or are involved in any WordPress based development, then this article is just for you.

Read full article: Making a Living With WordPress

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How to Start Selling Video Content Online

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Video is an appealing thing to sell, particularly with how rapidly the medium is growing. there’s a lot of different ways to go about it, but if done correctly, you can build an entire business off of selling video content.

The article below explains how to do this, focusing on the content restriction monetization model. It covers video production, hosting, and more to help you get started, and then goes over some tips for deciding which pieces of content to sell and what to leave free to draw people in. If you want to make a business out of video, this article is a great place to start.

Do you have video content that you want to monetize? Setting up your own business might be intimidating, but it’s totally possible with content restriction. In this post we cover the basics to help you get your video content business up and running using the content restriction model.

Read full article: Setting up a video content business

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The Ultimate Guide to Becoming a Freelance WordPress Developer [Guide]

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There’s a lot about freelance WordPress development that’s appealing. Freedom of work hours, location, and the feeling of creating new things, just to name a few. But it can be difficult to get into if you don’t know where to start.

The article below aims to help with that, breaking down important things to know into three categories: strategic, practical, and technical. It goes into each of this categories in much greater detail, providing a wealth of information to anyone wanting to learn all the basics of freelance WordPress development in one helpful article.

I’ve had many people tell me they want to get started in WordPress development—most commonly on their own as a freelance WordPress developer—but they don’t know how. The more I think about it, the more this makes sense: WordPress development is an enormous subject, and one that reaches far beyond the (also very confusing) WordPress technology itself. In this article, I list and outline the major topics in WordPress development that I’ve needed to figure out myself to work as a successful freelance WordPress developer.

Read full article: Becoming A Freelance WordPress Developer: How To Make It A Career

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4 Steps to Writing the Perfect Proposal [Checklist]

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If you want to get hired, a lot of the time you have to approach your potential clients and sell yourself to them. You need to convince them that the services you provide will help them enough to be worth the price you’re asking for. To do this, you need a good proposal.

The article below is all about writing the perfect proposal to win over clients, by selling them a story. It explains why this often works better than the simple price and time estimate proposals freelancers frequently use, and takes you through important traits of a good proposal to show you how to do it right.

If you’re selling yourself like a painter, and estimating out how much time it’ll take you to complete a project and then multiplying that time estimate by an hourly rate, I’d seriously encourage you to ditch your line-item quotes and move toward selling a story.  Here’s how.

Read full article: How To Write The Perfect Proposal

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Should You Sell Digital Products Through Your Own Site or a Marketplace?

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If you’ve created digital products, or are thinking about starting, something important to decide is where you’re going to sell them. You can opt for an established marketplace, or for building your own site to sell your products from.

Both are viable options, with their own unique advantages. The article below will take you through a list of important considerations, covering legal differences, taxes, customer support, price share, product exposure, and much, much more. There’s a lot of information that will help you make the choice that’s right for you and your brand, so be sure to give it a read.

Want to sell your own digital products but not sure whether you should use a marketplace or run your own store? Well, we have some insights to share! Marketplaces have their benefits, and running your own store does, too! Depending on the types of products you sell (or want to sell), the technical skills you have (or have access to), and some other important factors, the option you choose won’t necessarily be the same as another digital product seller – even ones in your own niche. But, looking at the most important differences can help guide you toward the right choice. Let’s do it!

Read full article: Selling digital products through your own store vs. a marketplace

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How to Regain Members Who’ve Churned From Your Membership Business

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If your run a membership business, two of the most important things to focus on is drawing in new members, and keeping the ones you already have. A 0% churn is impossible to achieve, as some factors are beyond your control, but just because someone has left your membership, that doesn’t mean you can’t ever win them back.

The article below is aimed at helping you identify reasons churn might be happening, and steps you can take to win back lost members. It also provides some helpful example emails to illustrate the advice given, making it easy to understand and get to winning your churned members back to your site.

You’ve accepted that churn is an inevitable part of running a membership site, but what should you be doing to win back lost members – and how? It’s important to remember that members have lives of their own, and may cancel their memberships for a variety of reasons. Your job is to find out why they cancelled, what you can do about it, and to offer them a solution. Here’s how to do it right!

Read full article: The art of winning back lost members

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How to Put Together a Promotion Plan for Your Affiliate Program [Guide]

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Affiliates programs are a great way to bring in extra business and increase sales for your products. But if you want to bring affiliates on board, you need to promote your program.

The article below will help you make sure you have everything in order before you start, by creating a promotion plan for your affiliate program. It covers brand identity, finding the right kinds of affiliates, commission structure, and more. There’s plenty of information provided to help ensure that you can find affiliates that suit your brand, and that the whole program keeps running smoothly.

You’ve got the products, the skills, and the will to succeed with your affiliate program, but where do you start when it comes to promotion? Maybe you don’t consider yourself a marketing “natural”, or you don’t do many promotions for your brand to begin with. Or, you might be ready to go full-force promoting your affiliate program, but you want to make sure you’ve got your ducks in a row first! Making a promotion plan for your affiliate program isn’t just for keeping yourself organized and accountable; it can mean more efficiency, more growth, and better returns on your investment – time, money, and effort included!

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Plugin Developer Stories: GFChart by Ben Ramsden

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GFChart is a helpful extension for the Gravity Forms WordPress plugin, that allows you to take the data from your Gravity Forms submissions and turn it into visual charts to more easily understand the information.

Below is an interview with the owner of the plugin, Ben Ramsden. He talks about how he got into selling WordPress plugins, how the idea formed for the extension, pricing decisions, and more. There’s some helpful information here for developers to unpack, as well as a look at future plans for the GFChart plugin.

GFChart is the first WordPress plugin I’ve posted about here that is an extension for Gravity Forms. This plugin lets you take all of the information you collect from Gravity Form submissions through your site and present the data in a visual way for your visitors or yourself. Ben Ramsden, the owner of GFChart, answered my questions about how he found himself selling a WordPress plugin as a non-developer, what it is like to build a product dependent on Gravity Forms for success and some really interesting discussion about how he prices his plugin.

Read full article: GFChart by Ben Ramsden

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How to Handle Refunds for WordPress Themes & Plugins

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Offering a solid refund policy is a good way to increase the likelihood of people being willing to try out your product. It helps them feel safer about their purchase. However, it does run the risk of refund fraud, and other potential problems.

But oftentimes the benefits outweigh the risks. The article below outlines what the risks and benefits are, and several different routes you can take when it comes to offering refund policies for your WordPress themes and plugins, and how to handle refunds in a way that works well for both you as the seller, and your customers.

Unlike with hardware or consumer products, people who purchase your WordPress software product don’t actually have to go back to your store and physically return it to get a refund. For digital WordPress products, it’s usually a simple email or a click of a button to ask for a refund, involving no extra cost for neither the customer nor the seller. Offering a refund policy has it’s cons to it as well, but ultimately, it helps reduce friction, making the decision to go ahead and purchase a license much easier.

Read full article: Refund Policy Best Practices for Commercial WordPress Plugins And Themes

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How to Setup Affiliate Commissions (the Right Way!)

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A very important part of running a successful affiliate program is setingthe right commission rate. Too low, and it will be hard to attract quality affiliates. Too high, and you’re greatly reducing your profits from the traffic they bring you.

The article below aims to help you get it right, taking you through several key factors that help you determine the best rate. It goes over product prices, market share, affiliate incentives and more to help ensure your affiliate marketing program is fair and lucrative for everyone involved.

Affiliate commissions are an important part of running your affiliate program, but how do you decide on the right commission rate? In this post, we discuss some of the main factors to consider so that you can settle on the commission rate(s) that feel right for your affiliate program!

Read full article: Affiliate commissions: What’s the right approach?

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Plugin Developer Stories: ShortCode Cleaner by Mohamed Abd Elhalim

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Shortcodes are a great way to make plugins easier to use and integrate into your posts and other WordPress content. However, if you need to remove or swap out plugins, they leave a lot of code throughout your site that needs to be cleaned up. The ShortCode Clearer plugin is a tool designed to do all of that work for you.

Below is an interview with its creator, Mohamed Abd Elhalim. He talks about how he got into WordPress, how the idea for the plugin came about, and several of the important choices they made along the way. If you’re interested in plugin development, the stories of other successful developers are a good way to learn, so be sure to give it a read.

I have been part of several WordPress projects for clients over the years that involved major switches in themes and plugins. Sweeping replacements like that can often lead to broken content that needs to be fixed by hand or carefully corrected with search and replace procedures on the database. These situations frequently include shortcodes inside of post content that are no longer functional and need to be removed. Mohamed Abd Elhalim experienced the same problems while he was developing WordPress themes so he decided to build an easy-to-use plugin that would automatically remove broken shortcodes from his sites. His plugin, Shortcode Cleaner, is a simple solution for cleaning broken WordPress content.

Read full article: ShortCode Cleaner by Mohamed Abd Elhalim

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How to Sell Video Online with WordPress [Guide]

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Video is a huge market, and one that only continues to grow and to dominate internet searches. This makes it a great choice for a digital product to sell, but with the wealth of free video from sources such as YouTube, making videos to sell requires the right approach.

The article below offers advice for pricing, distribution and more, going over different types of videos and other considerations to help you determine where to sell your video content and how to maximize your revenue.

With YouTube ranking as the second largest search engine in the world, video has become a digital content juggernaut, with projections that it will grow to make up over 80% of internet traffic by 2021. Content creators build entire businesses, brands, livelihoods, and legacies off of video, providing eager audiences with easily-consumable content that engages the senses even more than audio or visual content alone. And as modern culture shifts more and more toward digital life, video continues to be an effective way for people to pursue education, self-development, community, and entertainment. Are you ready to start selling your own videos? In this post we’ve created a quick guide to the basics, so you can get things going with confidence!

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How (& Where) to Find Quality Affiliates to Grow Your Affiliate Program

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A quality affiliate program can be a great way to increase the sales and traffic you get. But no matter how well put together your program is, it won’t reach its potential without high quality affiliates to go with it.

The article below is all about finding affiliates, and where to go to find the best affiliates available for your brand. From social media to forums, marketing, meetups, and more, it’s packed with advice on great places to look for high-quality affiliates to get your program off the ground.

Creating an affiliate program is one thing, but finding quality affiliates who are going to be the best match for your brand (and convert sales!) is another. If you’re gearing up to launch a new affiliate program, you’ll know that it’s not as simple as offering kickbacks and publishing an affiliate page online. You can have the best products, platform, tools, and creatives, and your revenue still won’t be significantly affected if you have the wrong people on board! Finding the right people is key, but how do you know where to look?

Read full article: The best places to find quality affiliates

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How to Collect Content From Clients (the Right Way!)

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As a WordPress developer, you have a lot of work to do to get sites up and running the way your clients want them. But not every aspect of the site is up to you to create, typically the actual content for the website is provided by your clients. And to get certain aspects of the site right, you need some of this content to finish your job.

The article below will show you how to go about getting any missing content you need from your clients in a manner that’s fast, efficient, and as low-fuss as possible for everyone involved. It’s a pretty in-depth guide, but the time it can save you in the long run makes it well worth the read.

I say this a lot and will say it once again: if you truly want to elevate your WordPress business, then it needs to have the right processes and procedures to support it. One of those processes that many consultants don’t think about? As a WordPress developer, you’re hired for your expertise in building websites – strategy, design, coding and testing. Those tasks all fall on your shoulders. There are times, however, when you can’t move forward on a website without your client’s help, like when you need content from them. Here’s how to do it right.

Read full article: A Guide to Collecting Content from Clients… Effortlessly | WP Elevation

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How to Improve Churn in Your Membership Business

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Getting people to sign up for your membership site can be tricky, and once they’re there, you have to know how to keep them. However, with an optimized approach, keeping existing members around and avoiding churn doesn’t have to be that hard.

The article below goes through some of the major causes of member churn, and the steps you can take to avoid each one. Some causes are unavoidable, but with the right approach you can greatly reduce your rate of lost members and keep your membership count on the rise.

According to Harvard Business Review it costs between 5 and 25 times more to acquire a new customer than to keep an existing one. Wow! Are you putting exponentially more effort, care, and attention into nurturing existing member relationships relative to acquiring new members? That exponential effort can be reduced over time if you put the proper infrastructure in place now. Laying a solid foundation for churn optimization poises you for scaling later. Here’s how to do it.

Read full article: Demystifying churn and what to do about it

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Plugin Developer Stories: Sunshine Photo Cart by Derek Ashauer

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Sunshine Photo Cart is a photography plugin designed to make selling photos easy, with features like automatic watermarking, client proofing galleries, and more. There’s plugins too, so you can expand the functionality even more.

The creator, Derek Ashauer answers questions about the plugin in an interview below, covering topics like how he got into WordPress, the marketing techniques that have worked the best for him, and some advice he wishes he’d had from the get go. If you’re interested in the story behind the plugin, or want a peek at what it might offer next, check it out below.

Developer Derek Ashauer was kind enough to take time to talk to me about his WordPress plugin called Sunshine Photo Cart. With Sunshine Photo Cart, professional photographers can easily add client proofing galleries and photo cart options on their websites.

Read full article: Sunshine Photo Cart by Derek Ashauer

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Need to Decrease Affiliate Commissions?  Here’s How to Do It the Right Way (Without Losing Your Affiliates!)

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For a successful affiliate program, you need to ensure that your affiliates are properly compensated for the work they put into bringing you sales. However, there might came a time when you need to lower the commision rates you give a bit to keep up the profits you need.

The article below goes through several reasons you might need to do this, and offers some advice for handling it correctly and minimizing the risk of losing good affiliates when your commissions drop. If you need to lower your prices, it’s important that you do it right, so be sure to give it a read.

There may come a time when you want, or need to lower your affiliate commission rate – but how do you do it without sending your affiliates running for the hills? In this post, we discuss some possible scenarios, and talk about how you can decrease your affiliate commission rate without losing all of your affiliates!

Read full article: How to decrease your affiliate commission rate without losing all of your affiliates

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How to Sell Your WordPress Blog

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There’s a lot of possible reason to start blogs, and a lot of good advice out there for getting off the ground. But if you’ve lost interest it, or time to work on your blog, one option, particularly if you have a notable following, is to sell your blog. You can create blogs for this purpose too, if you have the right approach.

Selling a WordPRess blog is a process, and if you want to maximize its value, there’s a few steps you need to take. The article below will take you through these steps, as well as how to evaluate the value of your blog in the first place. It also takes you through four places you can do the actual sales, once your blog is good and ready.

A plethora of bloggers have written terrific pieces of content about setting up a WordPress blog. These guides are golden for less trained users who want to create a blog. But bloggers have written significantly fewer blog posts about selling your WordPress blog. Here’s how to do it.

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Plugin Developer Stories: Meta Box by Tran Ngoc Tuan Anh

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Meta Box is a WordPRess plugin that makes it easy to add custom meta boxes and other data to your website. It’s highly versatile, powerful, and flexible, and greatly enhanced your control over the metadata of your site, and how easily you can tweak it.

If you want to know more about the story behind the plugin, take a look at the interview below with its creator, Tran Ngoc Tuan Anh. He talks about how the project started, pricing choices, how they turn user feedback into new extensions, and more. He closes with some tips for new developers, so check it out below.

Meta Box is simple on the surface: it lets WordPress users and developers quickly construct custom meta boxes and fields. There are other plugins on the market that do the same thing but Meta Box is interesting to me because of its large install base, variety of premium extensions and it’s Vietnamese developer. Tran Ngoc Tuan Anh, from Hanoi, is the man behind Meta Box and he was very kind enough to sit down and answer my questions about his successful plugin. We talk about pricing in bundles, how his customers help inform him on matters ranging from pricing to which extension he should build next and more.

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Plugin Developer Stories: Post to Google My Business by Koen Reus

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Post to Google My Business is a plugin designed to help make using Google My Business as easy as possible. It has a lot of features to help you customize how it works, and tracking as well so you can see how your posts perform.

Below is an interview with the creator, Koen Reus, who answers questions about the plugin and it’s creation. They cover how he got started with WordPress, what exactly the plugin does, some of the trials of building it, and what features are planned for it next. There’s plenty more to unpack if you’re interested in the plugin creation process, so be sure to check it out below.

Before Koen Reus, the developer of the Post to Google My Business plugin, contacted me I didn’t know much about the My Business service at all. Koen was nice enough to explain what Google My Business is as well as discuss how he got started building a WordPress plugin that integrates with it, the pitfalls he ran into during that process and what he is doing to market and sell a premium version of the plugin to customers.

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Improve Your Affiliate Program’s Returns with Better Affiliate Communication

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Affiliate marketing is profitable for both parties involved, so running an affiliate program is often a good idea. But despite all the positives, there are still a few things that can go wrong. One of the primary ways problems can arise is from a lack of communication with your affiliates.

The article below covers the five W’s of affiliate communication, from why it’s important to how to go about it, where, when, and what to say to make sure you all stay on the same page. Getting this one aspect done right can be a huge boost to the overall success of your affiliate program, so be sure to give it a read.

Are you missing this one crucial step to running a successful affiliate marketing program? Affiliate marketing is a pretty simple concept. It’s a sales and promotion cycle that is mutually beneficial for both you (the site owner), and the people you recruit to promote your website or products (your affiliates). It forms one part of your overall marketing strategy, and can be highly profitable.

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How to Sell WordPress Maintenance [Guide]

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WordPress takes up a huge portion of the internet, and those sites need maintenance. This makes selling WordPress maintenance packages a lucrative business opportunity, but like all things it business, if you want to be successful, it needs to be done right.

That’s what the article below aims to help you do. It goes in depth into why website maintenance is so important, what to include in a basic website care plan, handling SEO, marketing, and much more. It’s an exhaustive guide that’s sure to help your WordPress maintenance business start off right.

With WordPress currently powering over 30% of all websites, there is no doubt about its dominance. However, this fact alone is not enough to ensure that your WordPress consulting business flourishes, or that clients will come pounding at your door with their urgent WordPress website needs. Here’s how to be successful with WordPress maintenance plans the right way.

Read full article: Selling WordPress Maintenance Plans | How to Sell Website Maintenance

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How to Grow Your Membership Business with Tiered Memberships

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One of the more difficult decisions in running a membership site is how to set your pricing. You want to set your prices low enough that it isn’t hard to get people on board, but you need enough income to stay running and keep developing new content.

The tiered membership is a popular choice for solving this problem, by allowing you to have both low-costed membership options while still making a good income off the members who want all the bells and whistles. The article below will help you make the most of the pricing strategy by showing you how to divide your content between tiers, sell your higher level memberships, and more.

Pricing your memberships is an important part of running a membership site – and the tiered membership model is a popular choice. But, how do you know if it’s right for your site? What makes tiered memberships so popular?

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Plugin Developer Stories: Heroic FAQs by Chris Mooney

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Heroic FAQs is a WordPress plugin designed to managed your frequently asked questions easily. It greatly diminishes the time needed to create an FAQs page, and offers a great deal of customizability and control over the style and layout of your page.

Below is an interview with Chris Mooney from HeroThemes, one of the creators of the plugin. He talks about the idea behind the plugin, how their product work together, monetization choices, interface design, and more. If you want to learn about the plugin creation process and what exactly goes into making one great, besure to give it a read.

Heroic FAQs, the latest plugin release from the folks over at HeroThemes, offers simple but powerful management for frequently answered questions. While the concept of an FAQ page is almost as old as the web itself, with Heroic FAQs the time involved in setting one up is diminished greatly which leaves you with more time to work on your product and less time handling support. Chris Mooney was willing to answer my questions about the creation of Heroic FAQs.

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How to Cut Costs & Grow Margins [Worksheet]

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Businesses have to make a profit, and if you want to keep growing, you’re going to spend some time looking to increase that profit. A lot of the time this is done by focusing on increasing your income, but cutting unneeded costs can sometimes be the more effective way to get your profit margins up.

The article below will take you through five common areas of cost and help you evaluate each one to make sure your money is being spent efficiently, and see if there’s any costs you can afford to cut down. It lists some helpful resources as well to help you track financial health and give your profit margins the boost they need.

Have you ever considered how much more money you could keep just by cutting down on overhead costs? No matter how well business is going, there’s always something you can to do to increase profit margins. The following guide is going to focus on how to use this awesome little trick to increase profit margins overnight.

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Web Developer Roadmap [Guide]

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Web development is a highly rewarding career choice. You have a lot of opportunities to build amazing things, and it’s in ever-growing demand as well. But it’s such a broad field that it can be hard to know what to focus on or how to get started sometimes.

Below is a helpful roadmap chart designed to help you find your way to your desired career in web development. It has a plan laid out depending on whether you want to be a frontend, backend, or devops web developer, and has plenty of great guidance for each to help you find your way.

Here you’ll find a set of charts demonstrating the paths that you can take and the technologies that you would want to adopt in order to become a frontend, backend or a devops. I made these charts for an old professor of mine who wanted something to share with his college students to give them a perspective; sharing them here to help the community.

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8 Reasons to Start a Membership-Based Business [List]

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The standard model of monetization is to sell something directly, be that a product, information, or a service. However, the membership business alternative, where people pay an ongoing rate for access to premium content as it comes out, offers some unique benefits.

The article below goes through eight of the biggest benefits to running a membership based website, from reliable income to building a community, establishing yourself as an authority in your industry, and more. If you’re trying to decide on a model for your business, be sure to check it out and see if membership might be right for you.

Subscription models have been around for a long time, but modern digital content consumption (along with the increasing dominance of eCommerce) has created a unique demand for consistently fresh content – and a membership site is the perfect solution!

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How to Build Your Email List with Free Downloads

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Building an email list for your business has a lot of benefits. Notably, it can be great for marketing new products, sales, and other things your customers might be interested in. But getting people to sign up for an email list isn’t always that easy.

The article below is about building up an email list by offering free downloads. It lists some of the best choices if plugins for managing your email list, and shows you where to go from there to get people signing up with an easy to use add-on.

Building an email list from scratch is no easy task and it certainly doesn’t happen overnight. But offering a free download will always result in conversions: customers love freebies and a free download will pave the way undoubtedly for more sales. Giving away a download is one of the most powerful techniques for customer acquisition. Here’s how to do it right.

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An Interview with WP Buffs, a Top WordPress Maintenance Service [Interview]

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WP Buffs is a major provided of WordPress website maintenance. They offer a lot of services, and over time have made their way all the way up to being one of the top providers in their field.

It takes good services, communication, branding, marketing, and more to get to where they’re at now. If you’re interested in exactly how they did it, be sure to check out the podcast below with Joseph Howard, one of the people who runs the company. He’s got plenty of insights to share.

WP Buffs seems to be striking a nice mix of branding, marketing, content, and of course services. The WordPress support business is an easy game to get into, but a lot harder to win. Jere’s an interview with WP Buffs, a WordPress maintenance service.

Read full article: Dare to run a WordPress support business like WP Buffs?

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Plugin Developer Stories: Iconic by James Kemp

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Not just a single plugin, Iconic by James Kemp is a whole suite of plugins created for WooCommerce, adding a range of functionality such as wishlists, product color choices, product bundles, and much more.

Below is an interview with James, who answers questions about how he got started in WordPress, how he made the switch to selling from his own store, how he’s been successful building plugins based off of another, third-party plugin, and more. He offers some marketing tips for other plugin creators as well, and closes with his plans for the future.

Iconic offers quite a few plugins designed to improve WooCommerce-powered store fronts. The founder of Iconic, James Kemp, answered my questions about how he got started building WooCommerce plugins, what his switch away from Envato’s CodeCanyon was like and the hazards (and advantages) of building a plugin business reliant on a third-party product.

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How To Generate Recurring Revenue with WordPress Maintenance Services

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Website maintenance is a good way to build yourself some recurring revenue to add to your income, and if you already run a WordPress design or development business, adding in maintenance services makes for a pretty smooth transition.

The article below will tell you all about it, from pricing plans to setting up the actual maintenance work, to selling your clients on the extra maintenance packages. It also has a helpful list of places you can outsource some maintenance work to if the extra work gets to be a bit too much, so it’s a great resource for anyone looking to add some passive income to their WordPress business.

How would you like an extra $100-$300+ per client every month? If your WordPress development, design or marketing business isn’t offering a WordPress site maintenance package you’re missing out on a huge opportunity. Give your clients peace of mind and spare them the horror they would suffer if left to their own devices, all while establishing yourself as their go-to, one-stop web solution. It’s a win-win!

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7 Steps to Starting a WordPress Business [Guide]

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WordPress is a great platform on which to build any manner of business. With its immense versatility and wide range of tools, it’s one of the best ways to build something in the digital space. However, regardless of what kind of business you’re starting, there are some things you’re going to need to keep in mind.

The article below details several crucial steps to starting a WordPress business, from building a good website, to prioritizing profits, building client relationships, and even taking proper care of yourself. If you want to start your business of right for success in the long-term, it makes a great read.

Whatever your area of expertise, you’ve made a good choice to start a WordPress business. Considering how popular and versatile WordPress is, there’s no better platform to build websites with. WordPress will certainly give you a competitive edge. However, it’s up to you to make the smart business decisions that will affect how successful and profitable your business becomes. Here’s how to do it.

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Web Developer’s Guide to Project Management [Guide]

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Project management is a crucial skill for a successful web development business. You need to be able to evaluate the scope of a project and carry it out to ensure that things stay within the right time frame and budget, or things can get out of hand pretty quickly.

The article below is here to help you with you project management, by taking you through three of the most crucial steps for doing it well. From creating a detailed scope evaluation to good communication with your clients, ut has everything you need to keep your web development projects on track.

“How long is a string?” is the question that pops into my head when a potential client asks how much a website will cost. A string can be any length, maybe it’s four inches, or maybe it’s 40 miles. You won’t find out until you measure. Websites are the same way — to learn how much one costs you have to measure (scope) it. Then you measure along the way to be sure you’re on track. This is just one best practice to follow when you’re learning how to manage a project successfully. We’ve got more tips for you below.

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Plugin Developer Stories: GD Knowledge Base Pro [Interview]

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GD Knowledge Base Pro is a WordPress plugin designed to help you easily create documentation, user guides, and other similar pages for your WordPress website. It has a ton of features and great integration with WordPress, really making the whole process smoother and easier.

Below is an interview with Milan Petrovic, the creator of the plugin. They cover his WordPress history, the origin of the plugic, marketing tactics, how he overcame some of the challenges of creating plugins, and more. He closes with a bit about the next big update as well, so if you’re interested in the plugin, be sure to check it out.

WordPress seems like a natural fit for people looking to build out knowledge bases and documentation for their projects, clients or reference materials. GD Knowledge Base Pro makes that process even easier by offering a suite of features and tools that lets you construct a knowledge base fit to exactly meet your needs and requirements. Milan Petrovic, from Dev4Press, was kind enough to take some time explaining how his plugin came to be.

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6 WordPress Commerce Business Easy to Start Without Inventory

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One of the largest barriers to entry for starting up a store in inventory. You can’t run a store without something to sell, but buying up a sufficient inventory can take substantial startup costs. This applies to online stores as well, but not every product you can sell online requires an inventory.

The article below will take you through six types of sites you can build with WooCommerce that don’t require managing an inventory. It will go through the details of each one, explaining how they work and reasons they might be a good choice, as well as offering further reading for each one to help you get your business started off strong.

There’s a reason why WooCommerce + WordPress make for a winning combination — getting your online shop up and running only requires you to pick a hosting platform, set up the plugin and get started. We want you to start thinking of new possibilities to expand the reach of your business — your next big idea! Not only that, we want to get you thinking about setting up your online business, even if you don’t have any physical product to sell. Here are 6 ways to do it.

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