Affiliate programs area great way to bring in extra business, but you have a few decisions to make before you get started, besides just who to get on board for your program.
The article below talks about affiliate marketing platforms and how to choose one. It compares networks to management software and weighs their pros and cons, as well as pointing out various important considerations for you to make before you make your final decision on a specific choice. It’s well worth the time to get things set up right from the get go, so be sure to give it a read.
Before you can launch your new affiliate program, you need to decide on the right affiliate marketing platform to use – but what exactly should you be looking for anyway?
First, it helps to think about the components that will make your affiliate program work in the first place – like reports and tracking, referral rates, the affiliate area, campaigns, creatives, and emails, for example. When deciding on which platform to use, you’ll want to look for features that make these things easier, more streamlined, or integrated with the tools you want to use.
In this post, we’ve created a brief guide to some of the most essential features to aide you in the process.
Read full article: What to look for in an affiliate marketing platform