The design of your website is about a lot more than just looking pretty, and while there are a lot of factors that go into member retention, a good design is one of the easiest things to overlook that can make or break your site.
The article below will take you through the most crucial aspects of a membership site’s design, from member areas to clear navigation and more, and explain how to do them right. A site that isn’t user-friendly has trouble keeping visitors around for long, never mind paying members, so be sure to give it a read.
There are many elements that contribute to member retention – from membership pricing, to the rate that you replenish your site with quality, fresh content. But when it comes to everyday use, your site design can truly make or break the member experience. Here’s how to do it right.
Read full article: Is your site design losing you members?