Welcome to another issue of the ProfitPress Top 10! We're excited to share another 10 of the most valuable articles that we could find to help you make more money online with WordPress.
This is your exclusive digest of the information and opportunities that you don't have time to hunt down, but definitely want to read!
On to the Top 10!
The Top 10
Freelancers & Agencies
The most important thing about this question is knowing when to ask it. Most small businesses are masters of their craft, not website experts. That's why 95% of small businesses have outdated websites. That's also a big opportunity for WordPress professionals to help out.
There was a recent article by Smashing Magazine that detailed how web agencies like mine need to step it up and offer more value than just building a website. It’s a misnomer that many of us find difficult to penetrate. The idea that our livelihood is going away because of websites like Squarespace, Weebly, WordPress.com or Wix, is not accurate.
Small businesses often struggle to find new people who are interested in their product or service. Other than paying to be seen by potential clients, such as with pay-per-click ads, how else can a small business compete? That's exactly where organic lead generation comes into play.
Ways to Make Money
Welcome to Entrepreneurs On Fire monthly income reports! We pull back the curtain and reveal the earnings and expenses of all things Entrepreneurs On Fire related. The goal of these reports is for fellow Entrepreneurs to emulate our successes and avoid our failures, and as you will see, there are plenty of both.
Wouldn’t it be nice if a WordPress site could be something more than just the digital face of one’s brand? That’s why you develop websites in the first place–to help companies do more with their digital presence. In other words, to generate more leads and conversions for their business. But is that enough? Is the revenue that comes from direct efforts to sell a service or product on the site the only thing you should be focused on?
In my challenge to Roberto, he walks me through exactly what he’d suggest I do to get started building a personal brand (if it was the day after I got let go). He identifies the strategies, tactics, and mindset that any new entrepreneur should embrace, and highlights the shifting culture of modern business. Roberto has a reputation for building brands from the ground up and helping entrepreneurs make money with their creativity, and his game plans are spot-on.
Plugins & Themes
About twenty months ago, while sitting on a couch in Auckland, New Zealand, my team and I flipped the switch to enable automatic renewals for AffiliateWP. Two months later we did the same thing for Easy Digital Downloads and Restrict Content Pro. This was a move that we had been working towards for nearly a year and it's one that we believed would fundamentally change the position of the company over the next one to two years. Now that it has been twenty months, maybe we can answer the question: were we right? Did it make a significant impact for us or was it all futile hopes?
When your plugin or theme business reaches a certain maturity, inevitably, you start to explore additional revenue streams. One trendy channel is affiliation. Setting up an Affiliate Program can be a powerful, long-term investment that will make you money, power up your SEO, and improve your brand awareness. Alternatively, if planned or executed incorrectly – become a huge waste of time and money, so it's important to do it right.
There are many digital products out there. To sell, you'll need to market yours. Patrick Rauland shares how he codes & promotes his products simultaneously.
Phil Derksen has plenty of experience selling a WordPress product business. Here, he shares what the process looked like with his most recent acquisition.
The WordPress & Remote jobs page has a curated list of 100+ job resources for WordPress & Remote (non-WordPress specific) jobs.
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