Introducing ProfitPress 2.0 to help you make more money with WordPress. Read about the relaunch here.

Privacy Policy

Your privacy is critically important to us. At ProfitPress, we have a few fundamental principles:

  • We are thoughtful about the personal information we ask you to provide and the personal information that we collect about you through the operation of our services.
  • We store personal information for only as long as we have a reason to keep it.
  • We aim to make it as simple as possible for you to control what information on your website is shared publicly (or kept private), indexed by search engines, and permanently deleted.
  • We help protect you from overreaching government demands for your personal information.
  • We aim for full transparency on how we gather, use, and share your personal information.

Below is ProfitPress' privacy policy, which incorporates and clarifies these principles.

Who We Are and What This Policy Covers

Hey there! We're the folks behind a variety of products and services designed to help WordPress experts make more money.

This Privacy Policy applies to information that we collect about you when you use:

  • Our websites;
  • Our mobile applications; and
  • Other products and services that are available on or through our websites (including, but not limited to, our guides and membership plans).

Throughout this Privacy Policy we’ll refer to our website, mobile applications and other products and services collectively as “Services.”

Below we explain how we collect, use, and share information about you, along with the choices that you have with respect to that information.

Please note that this Privacy Policy does not apply to any of our products or services that have a separate privacy policy.

If you have any questions about this Privacy Policy, please contact us.

Information We Collect

We only collect information about you if we have a reason to do so–for example, to provide our Services, to communicate with you, or to make our Services better.

We collect information in three ways: if and when you provide information to us, automatically through operating our services, and from outside sources. Let’s go over the information that we collect.

Information You Provide to Us

It’s probably no surprise that we collect information that you provide to us. The amount and type of information depends on the context and how we use the information. Here are some examples:

  • Basic Account Information: We ask for basic information from you in order to set up your account. For example, we require individuals who sign up for an ProfitPress account to provide an email address.
  • Public Profile Information: If you have an account with us, we collect the information that you provide for your public profile. For example, if you have an ProfitPress account, your username is part of that public profile, along with any other information you put into your public profile. Your public profile is just that–public–so please keep that in mind when deciding what information you would like to include.
  • Transaction and Billing Information: If you buy something from us–a subscription to a ProfitPress membership plan, or a premium guide, for example–you will provide additional personal and payment information that is required to process the transaction and your payment, such as your name, credit card information, and contact information.
  • Credentials: Depending on the Services you use, you may provide us with credentials for your website (like username and password). For example, ProfitPress users may provide us with these credentials to use certain features or to provide support if there is a problem with their account, or to allow us to troubleshoot problems on their account more quickly.
  • Communications with Us (Hello!): You may also provide us information when you respond to surveys, communicate with our team about a support question, or post a question about your site in our public forums.

Information We Collect Automatically

We also collect some information automatically:

  • Log Information: Like most online service providers, we collect information that web browsers, mobile devices, and servers typically make available, such as the browser type, IP address, unique device identifiers, language preference, referring site, the date and time of access, operating system, and mobile network information. We collect log information when you use our Services–for example, when you create or make changes to your ProfitPress site.
  • Usage Information: We collect information about your usage of our Services. For example, we collect information about the actions that site administrators and users perform on a site–in other words, who did what, when and to what thing on a site (e.g., [ProfitPress username] modified “[title of page]” at [time/date]). We also collect information about what happens when you use our Services (e.g., page views, support document searches, button clicks) along with information about your device (e.g., mobile screen size, name of cellular network, and mobile device manufacturer). We use this information to, for example, provide our Services to you, as well as get insights on how people use our Services, so we can make our Services better.
  • Location Information: We may determine the approximate location of your device from your IP address. We collect and use this information to, for example, calculate how many people visit our Services from certain geographic regions. We may also collect information about your precise location via our mobile apps (when, for example, you post a photograph with location information) if you allow us to do so through your mobile device operating system’s permissions.
  • Stored Information: We may access information stored on your mobile device via our mobile app. We access this stored information through your device operating system’s permissions.  For example, if you give us permission to access the photographs on your mobile device’s camera roll, our Services may access the photos stored on your device when you upload a new profile picture.
  • Information from Cookies & Other Technologies: A cookie is a string of information that a website stores on a visitor’s computer, and that the visitor’s browser provides to the website each time the visitor returns. Pixel tags (also called web beacons) are small blocks of code placed on websites and e-mails. ProfitPress uses cookies and other technologies like pixel tags to help us identify and track visitors, usage, and access preferences for our Services, as well as track and understand e-mail campaign effectiveness and to deliver targeted ads. For more information about our use of cookies and other technologies for tracking, including how you can control the use of cookies, please see here.

Information We Collect from Other Sources

We may also get information about you from other sources. For example, if you create or log into your ProfitPress account through another service (like Google) or if you connect your website or account to a social media service (like Twitter), we will receive information from that service (such as your username, basic profile information, and friends list) via the authorization procedures used by that service. The information we receive depends on which services you authorize and any options that are available.

We may also get information from third party services about individuals who are not yet our users (…but we hope will be!), which we may use, for example, for marketing and advertising purposes.

Detailed Breakdown of Additional Information Collected

Contact Form

Data Used: Contact form submission data — IP address, user agent, name, email address, website, subject and message — is submitted to our spam service for the sole purpose of spam checking. The actual submission data is stored in the ProfitPress website database and is emailed directly to the ProfitPress team. This email will include the submitter’s IP address, timestamp, name, email address, website, subject and message.

Data Synced with Spam Service Provider: Post, post meta data, IP address and user agent associated with a user’s contact form submission.

Google Analytics

Data Used: IP address, username (if logged in), user agent, visiting URL, referring URL, timestamp of event, browser language, country code.  We utilize IP anonymization with Google Analytics so your IP address isn't traceable back to you.

Activity Tracked: Post and page views, outbound link clicks, referring URLs and search engine terms, and country.  These page view events (and potentially video play events) are sent to Google Analytics for consumption.  For additional information please refer to the appropriate Google Analytics documentation for the specific type of data it collects.

Comments

Data Used: Commenter’s name, email address, and site URL (if provided via the comment form), timestamp, and IP address. The following information is sent to the spam service for the sole purpose of spam checking: commenter’s name, email address, site URL, IP address, and user agent.

Activity Tracked: The comment author’s name, email address, and site URL (if provided during the comment submission) are stored in cookies.

Data Synced with our Comment Service Provider: All data and metadata (see above) associated with comments. This includes the status of the comment and whether or not it was classified as spam.

Security Service

Data Used: In order to check login activity and potentially block fraudulent attempts, the following information is used: attempting user’s IP address, attempting user’s email address/username (i.e. according to the value they were attempting to use during the login process), and all IP-related HTTP headers attached to the attempting user.

Activity Tracked: Failed login attempts (these include IP address and user agent). We also set a cookie for 1 day to remember if/when a user has successfully completed the login check to prove that they’re a real human.

Data Synced with Service Providers: Failed login attempts, which contain the user’s IP address, attempted username or email address, and user agent information.

Website Search

Data Used: Any of the visitor-chosen search filters and query data in order to process a search request on the Algolia (our search service) servers.

Sharing of Content

Data Used: When sharing content via email, the following information is used: sharing party’s name and email address (if the user is logged in, this information will be pulled directly from their account), IP address (for spam checking), user agent (for spam checking), and email body/content. This content will be sent to our spam service so that a spam check can be performed.

Payments

Data Used: Transaction amount, transaction currency code, product title, product price, product ID, order quantity, Stripe ID, and Stripe transaction ID.

Activity Tracked: The Stripe payer ID, transaction ID, and HTTP referrer are sent with a payment completion tracking event that is attached to the site owner.

Data Synced with Payment Service Provider (Stripe): Stripe transaction ID, Stripe transaction status, Stripe product ID, quantity, price, customer email address, currency, and payment button CTA text.  Because payments are processed by Stripe, we recommend reviewing its privacy policy.

Email Subscriptions

Data Used: To initiate and process subscriptions, the following information is used: subscriber’s email address and the ID of the post or comment (depending on the specific subscription being processed). In the event of a new subscription being initiated, we also collect some basic server data, including all of the subscribing user’s HTTP request headers, the IP address from which the subscribing user is viewing the page, and the URI which was given in order to access the page (REQUEST_URI and DOCUMENT_URI). This server data used for the exclusive purpose of monitoring and preventing abuse and spam.

Activity Tracked: Functionality cookies are set for a duration of 347 days to remember a visitor’s site and post subscription choices if, in fact, they have an active subscription.

How We Use Information

We use information about you as mentioned above and as follows:

  • To provide our Services–for example, to set up and maintain your account or charge you for any of our paid Services;
  • To further develop our Services–for example by adding new features that we think our users will enjoy;
  • To monitor and analyze trends and better understand how users interact with our Services, which helps us improve our Services and make them easier to use;
  • To monitor and protect the security of our Services, detect and prevent fraudulent transactions and other illegal activities, fight spam, and protect the rights and property of ProfitPress and others;
  • To communicate with you about offers and promotions offered by ProfitPress and others we think will be of interest to you, solicit your feedback, or keep you up to date on ProfitPress and our products; and
  • To personalize your experience using our Services, provide content recommendations and serve relevant advertisements.

Sharing Information

How We Share Information

We do not sell our users’ private personal information.

We share information about you in the limited circumstances spelled out below and with appropriate safeguards on your privacy:

  • Subsidiaries, Employees, and Independent Contractors: We may disclose information about you to our subsidiaries, our employees, and individuals who are our independent contractors that need to know the information in order to help us provide our Services or to process the information on our behalf. We require our subsidiaries, employees, and independent contractors to follow this Privacy Policy for personal information that we share with them.
  • Third Party Vendors: We may share information about you with third party vendors who need to know information about you in order to provide their services to us. This group includes vendors that help us provide our Services to you (like payment providers that process your credit and debit card information) and those that help us understand and enhance our Services (like analytics providers). We require vendors to agree to privacy commitments in order to share information with them.
  • As Required by Law: We may disclose information about you in response to a subpoena, court order, or other governmental request.
  • To Protect Rights and Property: We may disclose information about you when we believe in good faith that disclosure is reasonably necessary to protect the property or rights of ProfitPress, third parties, or the public at large. For example, if we have a good faith belief that there is an imminent danger of death or serious physical injury, we may disclose information related to the emergency without delay.
  • Business Transfers: In connection with any merger, sale of company assets, or acquisition of all or a portion of our business by another company, or in the unlikely event that ProfitPress goes out of business or enters bankruptcy, user information would likely be one of the assets that is transferred or acquired by a third party. If any of these events were to happen, this Privacy Policy would continue to apply to your information and the party receiving your information may continue to use your information, but only consistent with this Privacy Policy.
  • With Your Consent: We may share and disclose information with your consent or at your direction. For example, we may share your information with third parties with which you authorize us to do so, such as the social media services that you connect to your site through our Publicize feature.
  • Aggregated and De-Identified Information: We may share information that has been aggregated or reasonably de-identified, so that the information could not reasonably be used to identify you. For instance, we may publish aggregate statistics about the use of our Services.
  • Published Support Requests: And if you send us a request (for example, via a support email or one of our feedback mechanisms), we reserve the right to publish that request in order to help us clarify or respond to your request or to help us support other users.

Information Shared Publicly

Information that you choose to make public is–you guessed it–disclosed publicly. That means, of course, that information like your public profile, posts, other content that you make public on your website, and your “likes” and comments on other websites that use our Services, are all available to others–and we hope you get a lot of views! We provide a stream of public data (like posts and comments) from sites that use our Services to provide that data to subscribers, who may view and analyze the content, but do not have rights to re-publish it, publicly. Public information may also be indexed by search engines or used by third parties. Please keep all of this in mind when deciding what you would like to share.

Security

While no online service is 100% secure, we work very hard to protect information about you against unauthorized access, use, alteration, or destruction, and take reasonable measures to do so. To enhance the security of your account, we encourage you to protect your password and use a unique, complex password for your account.

Choices

You have several choices available when it comes to information about you:

  • Limit the Information that You Provide: If you have an account with us, you can choose not to provide the optional account information, profile information, and transaction and billing information. Please keep in mind that if you do not provide this information, certain features of our Services–for example, paid, premium features–may not be accessible.
  • Limit Access to Information On Your Mobile Device: Your mobile device operating system should provide you with the ability to discontinue our ability to collect stored information or location information via our mobile apps. If you do so, you may not be able to use certain features (like adding a location to a photograph, for example).
  • Opt-Out of Electronic Communications: You may opt out of receiving promotional messages from us. Just follow the instructions in those messages. If you opt out of promotional messages, we may still send you other messages, like those about your account and legal notices.
  • Set Your Browser to Reject Cookies: At this time, ProfitPress does not respond to “do not track” signals across all of our Services. However, you can usually choose to set your browser to remove or reject browser cookies before using ProfitPress’s websites, with the drawback that certain features of ProfitPress’s websites may not function properly without the aid of cookies.

Other Things You Should Know

Transferring Information

ProfitPress is a worldwide service. By accessing or using the Services or otherwise providing information to us, you consent to the processing, transfer, and storage of information in and to the U.S. and other countries, which may have rights and protections that are different from those in your home country.

Ads and Analytics Services Provided by Others

Ads appearing on any of our Services may be delivered by advertising networks. Other parties may also provide analytics services via our Services. These ad networks and analytics providers may set tracking technologies (like cookies) to collect information about your use of our Services and across other websites and online services. These technologies allow these third parties to recognize your device to compile information about you or others who use your device. This information allows us and other companies to, among other things, analyze and track usage, determine the popularity of certain content, and deliver advertisements that may be more targeted to your interests. Please note this Privacy Policy only covers the collection of information by ProfitPress and does not cover the collection of information by any third party advertisers or analytics providers.

Third Party Software

If you’d like to use third party software like plugins with our Services, please keep in mind that when you interact with them you may provide information about yourself to those third parties. We don’t own or control these third parties and they have their own rules about collection, use and sharing of information. You should review their rules and policies when installing and using third party software.

Privacy Policy Changes

Although most changes are likely to be minor, ProfitPress may change its Privacy Policy from time to time. ProfitPress encourages visitors to frequently check this page for any changes to its Privacy Policy. Your continued use of the Services after any change in this Privacy Policy will constitute your consent to such change.