How to Productize Your WordPress Consulting Services [Interview]


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A good way to up the revenue of a WordPress consulting service, is to find a way to turn that service into a product that you can sell. But how exactly do you turn a service into a product?

Below is an interview with Brian Casel, an experienced web designer and WordPress consultant. In it, he talks about ways to productize your business, and how he turned his own services into a product by launching a course. Be sure to give it a listen.

I invited my good friend, Brian Casel, to return to our airwaves and teach us a new lesson — productizing.

Brian, like most of us, started as a “web designer” then made the shift to product via Restaurant Engine.  This is not — let me repeat — not an easy task. If you’ve been following me for a while, you know this is something that I’m working on day in and day out.

In this episode, we’ll dive into his latest launch, Productize. It’s a based on a very popular hybrid model of today’s digital product offering. Brian is offering up the course content with a healthy mix of video, consulting, and private membership.

Watch it on YouTube

Listen on SoundCloud

Read the full article: Turn your consulting service into a product

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