{"id":2061,"date":"2018-09-30T09:06:37","date_gmt":"2018-09-30T13:06:37","guid":{"rendered":"https:\/\/profitpress.local\/?p=2061"},"modified":"2021-01-24T00:00:09","modified_gmt":"2021-01-24T05:00:09","slug":"how-to-double-your-chances-of-success-with-a-blog-content-strategy","status":"publish","type":"post","link":"https:\/\/profitpress.local\/how-to-double-your-chances-of-success-with-a-blog-content-strategy\/","title":{"rendered":"How to Double Your Chances of Success with a Blog Content Strategy [Guide]"},"content":{"rendered":"\n<p class=\"has-drop-cap\">If you want a truly successful blog you\u2019re going to need a content strategy. Not just an idea of where you\u2019re going, but a written out, defined, strategy to help ensure that you and your projects (and your team if you have one) stay on track.<\/p>\n\n\n\n<p>But what makes a good content strategy? You need clear goals and a lot of research. Of course, there&#8217;s a lot more to it than that, and the guide below will walk you through the process in much more detail.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote\"><p>Want to take your blog from good to great? Build a blog content strategy. &nbsp;Having a written blog content strategy is what separates the good blogs from the truly great ones.<br><br>You basically double your chance of success with a written blog strategy. According to Content Marketing Institute, 60% of organizations with a written content strategy are effective, compared to only 32% of those with a purely verbal content strategy being effective.<br><\/p><\/blockquote>\n\n\n\n<p><strong>Read the full article:<\/strong> <em><a href=\"https:\/\/themeisle.com\/blog\/blog-content-strategy\/\">How to Create a Blog Content Strategy &#8211; What 4 Years of Experience Have Taught Me<\/a><\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>You basically double your chance of success with a written blog strategy. According to Content Marketing Institute, 60% of organizations with a written content strategy are effective, compared to only 32% of those with a purely verbal content strategy being effective.<\/p>\n","protected":false},"author":1,"featured_media":2062,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_coblocks_attr":"","_coblocks_dimensions":"","_coblocks_responsive_height":"","_coblocks_accordion_ie_support":"","footnotes":""},"categories":[22],"tags":[],"_links":{"self":[{"href":"https:\/\/profitpress.local\/wp-json\/wp\/v2\/posts\/2061"}],"collection":[{"href":"https:\/\/profitpress.local\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/profitpress.local\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/profitpress.local\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/profitpress.local\/wp-json\/wp\/v2\/comments?post=2061"}],"version-history":[{"count":1,"href":"https:\/\/profitpress.local\/wp-json\/wp\/v2\/posts\/2061\/revisions"}],"predecessor-version":[{"id":12122,"href":"https:\/\/profitpress.local\/wp-json\/wp\/v2\/posts\/2061\/revisions\/12122"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/profitpress.local\/wp-json\/wp\/v2\/media\/2062"}],"wp:attachment":[{"href":"https:\/\/profitpress.local\/wp-json\/wp\/v2\/media?parent=2061"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/profitpress.local\/wp-json\/wp\/v2\/categories?post=2061"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/profitpress.local\/wp-json\/wp\/v2\/tags?post=2061"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}