{"id":1410,"date":"2016-07-17T17:04:29","date_gmt":"2016-07-17T21:04:29","guid":{"rendered":"https:\/\/profitpress.local\/?post_type=guides&p=1410"},"modified":"2021-05-04T22:06:32","modified_gmt":"2021-05-05T02:06:32","slug":"wordpress-platform-multisite","status":"publish","type":"post","link":"https:\/\/profitpress.local\/wordpress-platform-multisite\/","title":{"rendered":"Guide to Using WordPress as a Platform with Multisite [Guide]"},"content":{"rendered":"\n

TL;DR:<\/strong> This guide is about how to setup WordPress as an automated platform to efficiently create and manage websites to make more money through new revenue channels, higher margins on existing services, recurring revenue streams, serving more clients in less time, productizing services and more.

This guide is foundational and covers general setup of the WordPress multisite network. Niche specific applications and customizations will be covered in other guides.<\/p>\n\n\n\n

All guide updates will get added to this page. Summaries of the updates will get added as blog posts.<\/p>\n\n\n\n

Have questions, comments or feedback? Let us know in the comment section below.<\/p>\n\n\n\n

Table of Contents<\/h4>\n\n\n\n
  1. Overview<\/a>\n\t\t
    1. What is a website platform?<\/a><\/li>
    2. How does it work?<\/a><\/li>
    3. Why is it useful?<\/a><\/li>
    4. Resources on productizing services<\/a><\/li>
    5. Who can benefit?<\/a><\/li>
    6. How to make the most of it<\/a><\/li><\/ol>\n\t<\/li>
    7. Getting Started<\/a>\n\t\t
      1. Domain Name & DNS<\/a><\/li>
      2. Hosting<\/a>\n\t\t\t\t
        1. Managed WordPress Hosting<\/a><\/li>
        2. Cloud, VPS & Dedicated Hosting<\/a><\/li>
        3. Budget Hosting<\/a><\/li><\/ol>\n\t\t\t<\/li><\/ol>\n\t<\/li>
        4. Setup<\/a>\n\t\t
          1. Installing WordPress<\/a><\/li>
          2. Enable Multisite<\/a><\/li>
          3. Updating wp-config.php<\/a><\/li>
          4. Multisite Network Configuration<\/a><\/li><\/ol>\n\t<\/li>
          5. Security<\/a>\n\t\t
            1. Securing Your Network<\/a><\/li>
            2. TLS\/SSL Certificates<\/a><\/li><\/ol>\n\t<\/li>
            3. Site Creation\n\t\t
              1. Creating Sites & Users<\/li>
              2. Site Templates<\/li><\/ol>\n\t<\/li>
              3. Themes and Site Building<\/li>
              4. Functionality Plugins\n\t\t
                1. SEO<\/li>
                2. Forms<\/li>
                3. Social Media<\/li>
                4. Site Optimization<\/li>
                5. Spam Management<\/li>
                6. Image Optimization<\/li><\/ol>\n\t<\/li><\/ol>\n\n\n\n

                  Overview<\/h2>\n\n\n\n

                  TL;DR:<\/strong> Leverage and synergy are how we efficiently create and manage sites, maintain healthy profit margins and build a reputation to attract a steady stream of leads from our target audience. We’re specialists.<\/strong><\/p>\n\n\n\n

                  What is a website platform?<\/h4>\n\n\n\n

                  In this context we mean a “website platform” as a foundation to quickly create new websites in a way that’s efficient to maintain.<\/p>\n\n\n\n

                  How does it work?<\/h4>\n\n\n\n

                  Our WordPress website platform relies on WordPress multisite, which gives us a single filesystem to maintain and host a virtually unlimited number of websites.<\/p>\n\n\n\n

                  WordPress multisite works by sharing a single filesystem (plugins and themes) across all websites and a core set of database tables, while each site has dedicated post, post meta, etc. tables for content.<\/p>\n\n\n\n

                  Where some use tools like ManageWP, InfiniteWP, etc. to maintain multiple WordPress sites across multiple hosts this allows us to do it on a single install to minimize operational costs and maintenance burden (only one set of plugins and themes to update).<\/p>\n\n\n\n

                  Learn more about how WordPress multisite works in this blog post: The Ultimate Guide to WordPress Multisite<\/a>.<\/p>\n\n\n\n

                  Why is it useful?<\/h4>\n\n\n\n

                  The efficient creation and maintenance of these websites give you leverage to open up new revenue opportunities, earn higher margins on existing services, serve a wider potential client base and gain the ability to productize<\/em> a service.<\/p>\n\n\n\n

                  Example:<\/strong> Effectively serve the dreaded $500 client using your website platform to 1) create a great looking website in minutes, 2) do [or outsource<\/em>] light customization + add content,  then charge ~$50\/mo. for Hosting and maintenance with a 1-year minimum.<\/p>\n\n\n\n

                  Additional resources on productizing services:<\/strong><\/p>\n\n\n\n