Should You Sell Digital Products Through Your Own Site or a Marketplace?


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If you’ve created digital products, or are thinking about starting, something important to decide is where you’re going to sell them. You can opt for an established marketplace, or for building your own site to sell your products from.

Both are viable options, with their own unique advantages. The article below will take you through a list of important considerations, covering legal differences, taxes, customer support, price share, product exposure, and much, much more. There’s a lot of information that will help you make the choice that’s right for you and your brand, so be sure to give it a read.

Want to sell your own digital products but not sure whether you should use a marketplace or run your own store? Well, we have some insights to share! Marketplaces have their benefits, and running your own store does, too! Depending on the types of products you sell (or want to sell), the technical skills you have (or have access to), and some other important factors, the option you choose won’t necessarily be the same as another digital product seller – even ones in your own niche. But, looking at the most important differences can help guide you toward the right choice. Let’s do it!

Read full article: Selling digital products through your own store vs. a marketplace

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