How Automatic License Renewals for Premium WordPress Plugins & Themes Increases Revenue (20 months of data)


Remember: You must be logged in to mark articles complete. If you don't have an account yet, get a free one here.

Using automatic renewals for premium WordPress plugins is one of the best ways to increase revenue and create a more consistent revenue stream.  It’s also a better experience for customers who don’t have to remember to manually renew their licenses every year.

Despite how beneficial automatic license renewals are for premium WordPress plugins, it’s surprising how many plugins still don’t do it.  If you’re a premium WordPress plugin (or theme) developer and you’re considering automatic license renewals this post from Pippin is for you.  It’s a deep dive into the results they’ve seen after turning on automatic plugin renewals.

About twenty months ago, while sitting on a couch in Auckland, New Zealand, my team and I flipped the switch to enable automatic renewals for AffiliateWP. Two months later we did the same thing for Easy Digital Downloads and Restrict Content Pro.

This was a move that we had been working towards for nearly a year and it’s one that we believed would fundamentally change the position of the company over the next one to two years. Now that it has been twenty months, maybe we can answer the question: were we right? Did it make a significant impact for us or was it all futile hopes?

Read the full article: Automatic license renewals: twenty months later

Leave a Reply

You have to agree to the comment policy.

Your #1 source for making money with WordPress!

Get a roundup of the most valuable articles to make more money with WordPress.

Please enter a valid email address.
Something went wrong. Please check your entries and try again.

Join  12,736  others learning to make more money with WordPress!

Get Credit for Learning
& Track Your Progress

Join ProfitPress FREE (limited time offer!) to improve your skills & earn more money with WordPress.

Your #1 source for making money with WordPress!

Join  12,736  others learning to make more money with WordPress!

Latest Articles

Latest Posts